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Create Custom KPIs

Key Performance Indicators (KPIs) are performance measurements that help you evaluate the success of your business. Based on these metrics you can monitor your business performance and tweak your operations to improve your results.

Monitoring KPIs is an essential part of running a successful business, and while VCC Live provides several available KPIs, every business includes KPIs in their metrics that are tailored to their specific needs. To make this possible, VCC Live lets you build your custom KPIs with a KPI editor section.


How to create a new KPI

In the below example, let’s build a custom KPI that shows a reach ratio of your outbound calls – in other words, a percentage of your initiated calls where a conversation took place.

  1. Navigate to VCC Live menu > Contact Center > Custom KPIs
  2. Click New in the bottom-left corner.
  3. Enter a name for your KPI in the right-hand side pane.
  4. Select User-based Statistics KPIs from the Category drop-down to filter the available values from the list that appears below.
  5. From the Values section, select the values you want to use. In our example, we are using the Reached, Successful, Dropped and Outbound calls values. Clicking on these values automatically adds them to the next section, the Formula panel.
  6. Once you added the necessary values to your formula, set up their relations to one another with mathematical symbols (+, -, *, /, (, ) ). In our example, we set up our formula like this: ( {Reached}+{Successful}+{Dropped Calls} ) / {Outbound Calls}
  7. Select a Format for your KPI: it can be a Number, Percent or Time. In our example, we are using Percent.
  8. Set the decimal value.
  9. Press Save to save your settings.

Once you have created your custom KPI, you can use it right away in your statistics or in your Dashboard widgets. In the User-based statistics table (both in the global and project-specific one) you can find it in the Manage column presets section, and create a new preset that includes it.

  • To learn more about creating column presets, please visit this guide.

  • To learn about setting up widgets in Dashboards, please refer to this guide.

  • To learn about the top 10 most important KPIs, please visit this guide.


A list of available KPIs

There are a lot of KPIs available in the Dashboard, and they are separated into two categories: Inbound statistics KPIs and User-based Statistics KPIs. Below, you can see a comprehensive list of KPIs in each category.

Inbound statistics KPIs

Name Description
Picked up in time (SLA) The number of inbound calls answered by the agent within the SLA.
Picked up after time Number of calls answered by an agent after the predefined SLA timeframe.
Disconnected in queue within SLA Number of calls disconnected while in a queue, within the predefined SLA timeframe.
Disconnected in IVR Number of calls disconnected in the IVR.
Time in IVR Time spent in the Interactive Voice Response (IVR – a call is handled by an automated service before a client is connected to an agent or disconnected).
Time in queue The time the client spent in the queue.
Talk Time Length of the conversation. Call on hold is not included.
Early Number of calls in the queue disconnected within 5 seconds.
Disconnected in Queue After SLA Number of disconnected calls in a queue that exceeded the SLA timeframe.
Average waiting time of calls hanged up in queue The average time the client spent in the queue before hanging up the call.
Afterwork Number of calls in the Afterwork status.
Repeated calls count Number of calls that are taking place more than once.
User-based Statistics KPIs – Breaks
Name Description
Break: technical Number of technical Break status occurrences. Technical break is the system-default break code in VCC Live – it is applied when an incoming call is not answered by the agent in time (‘in time’ means the time specified in Agent ring time (sec) once a Queue is set up in your project’s inbound processes). It is useful to spot occurrences when agents do not manage to pick up incoming calls. For more information, visit our tutorial on the User State Log.
Break: technical (Duration) Total time of technical Break status durations. Technical break is the system-default break code in VCC Live – it is applied when an incoming call is not answered by the agent in time (‘in time’ means the time specified in Agent ring time (sec) once a Queue is set up in your project’s inbound processes). It is useful to spot occurrences when agents do not manage to pick up incoming calls. For more information, visit our tutorial on the User State Log.

Note: 2 KPIs will appear for all the breaks that you create on your account. One of them displays the number of such break occurrences, while the other displays the duration spent on them.

User-based Statistics KPIs – Calls
Name Description
All Dispositions All calls with allocated dispositions (Sum of calls with Not reached + Reached + Success dispositions).
AMD detection Number of call attempts where an answering machine was detected.
Call Cost Costs charged for the call.
Call/Logged In Time per hour spent in Call. An hour is defined by THE Total Login Time.
Efficient Time Efficiency within a given period. It is a ratio value shown as minutes/hour as per the following formula: total time spent in Call status / Total Login Time. This parameter does not include breaks, so ‘time spent in Call status’ / ‘Login time including breaks’ results in a higher number. This is an important efficiency measure. For the Manual dialing mode, it should be approximately. 20 mins, for Predictive dialing mode, it should be approximately. 30-45.
Efficiency (%) Daily efficiency presented as a percentage. It is calculated as Efficient time/hour. For example, an efficiency time of 00:36:00 means 36/60, which would be 60%.
Inbound Calls Total number of inbound Call status occurrences.
Inbound Calls (Duration) Total time of inbound Call status durations.
Inbound Call Attempt Inbound call attempts for the given dimensions.
Outbound Calls Total number of outbound Call status occurrences.
Outbound Calls (Duration) Total time of outbound Call status durations.
Outbound Call Attempt Outbound call attempts for the given dimensions.
Reached/All dispositions Ratio value as per the following formula: number of Reached records/number of All dispositions, during a given period.
Success (%) Success percentage value, as per the following formula: number of Success calls / number of Reached calls, during a given period.
Success/Hour Number of Success dispositions per hour. An hour is determined by the Total Login Time.
Total Call Attempt Inbound and Outbound call attempts for the given dimensions.
Total Reached Total number of call attempts where the customer was reached.
User-based Statistics KPIs – Chat
Name Description
Chats Total number of chat sessions.
Chats Answered After SLA Number of chat sessions answered by the agent that exceeded the SLA.
Chats Answered Within SLA Number of chat sessions answered by the agent within the SLA.
Completed Number of chat sessions that ended with Completed disposition.
First Response Time The First Response time to chat sessions.
Handle Time The Handle Time of chat sessions.
Lost Number of chat sessions that ended with Lost disposition.
Missed Number of chat sessions that ended with Missed disposition.
Response Time The Response Time of chat sessions.
Wait Time (Lost) The Wait time for customers for lost chat sessions.
Wait Time (Missed) The Wait time for customers for missed chat sessions.
User-based Statistics KPIs – Commission
Name Description
Agent Commission Agent fee, as specified in Dispositions > General settings > Agent commission
Agent Commission (Disposition Based) Agent fee, as specified in Dispositions > General settings > Agent commission
Agent Commission (Field Based) Agent fee, calculated from field settings
CC Commission Call center fee, as specified in Dispositions > General settings > Call center commission
CC Commission (Disposition Based) Call center fee, as specified in Dispositions > General settings > Call center commission
CC Commission (Field Based) Call center fee, calculated from field settings

User-based Statistics KPIs – Disposition Outcome

Name Description
Not Reached Number of calls allocated a Not Reached disposition during a given period.
Reached Number of calls allocated a Reached and Success disposition during a given period.
Successful Number of calls allocated a Success disposition during a given period.

User-based Statistics KPIs – Disposition Type

Name Description
Anonymized Records Total number of Anonymized dispositions during a given period.
Answering Machine Total number of Answering Machine dispositions during a given period.
Busy Total number of Busy dispositions during a given period.
Callback Total number of Callback dispositions during a given period.
Channel Limit Exceeded Total number of Channel Limit Exceeded dispositions during a given period.
Discard Total number of Discard dispositions during a given period.
Discard (Wrong Number) Total number of Discard (Wrong Number) dispositions during a given period.
Discarded (Robinson) Total number of Discarded (Robinson) dispositions during a given period.
Dropped Total number of Dropped calls during a given period.
Finished Total number of Finished dispositions during a given period.
Machine Total number of Machine dispositions during a given period.
Quota Total number of Quota dispositions during a given period.
Robinson List Total number of Robinson List dispositions during a given period.
Shared Callback Total number of Shared Callback dispositions during a given period.
Temporary Unavailable Total number of Temporary Unavailable dispositions during a given period.
Unavailable Total number of Unavailable dispositions during a given period.

User-based Statistics KPIs – Emails

Name Description
Agent Email (Bounced) Number of agent emails that received a Bounced event.
Agent Email (Delivered) Number of agent emails that received a Delivered event.
Agent Email (Dropped) Number of agent emails that received a Dropped event.
Agent Email (Link Clicks) Number of agent emails that received a Link Clicks event.
Agent Email (Marked As Spam) Number of agent emails that received a Marked As Spam event.
Agent Email (Opened) Number of agent emails that received an Opened event.
Agent Email (Response) Number of agent emails that received a Response event.
Agent Email (Sent) Number of agent emails that received a Sent event.
Agent Email (Unsubscribed) Number of agent emails that received an Unsubscribed event.
Avg. Emails Assigned to Ticket Time The average time it takes to assign emails to tickets.
Disposition Email (Bounced) Number of disposition emails that received a Bounced event.
Disposition Email (Delivered) Number of disposition emails that received a Delivered event.
Disposition Email (Dropped) Number of disposition emails that received a Dropped event.
Disposition Email (Link Clicks) Number of disposition emails that received a Link Clicks event.
Disposition Email (Marked As Spam) Number of disposition emails that received a Marked As Spam event.
Disposition Email (Opened) Number of disposition emails that received an Opened event.
Disposition Email (Response) Number of disposition emails that received a Response event.
Disposition Email (Sent) Number of disposition emails that received a Sent event.
Disposition Email (Unsubscribed) Number of disposition emails that received an Unsubscribed event.
Emails Answered After SLA Number of inbound emails answered by the agent that exceeded the SLA.
Emails Answered Within SLA Number of inbound emails answered by the agent within the SLA.
Emails Assigned to Ticket Number of emails assigned to a ticket in the given period.
Emails Assigned to Ticket Time The time of assigning emails to tickets.
External (VCC Live Email) sent emails (by system) The number of emails sent by the system using the VCC Live Email connection in the given period.
External (VCC Live Email) sent emails (by users) The number of emails sent via agents using the VCC Live Email connection in the given period.
External (VCC Live Email) sent emails (total) The number of emails sent via the VCC Live Email connection in the given period.
Mass Email (Bounced) Number of mass emails that received a Bounced event.
Mass Email (Delivered) Number of mass emails that received a Delivered event.
Mass Email (Dropped) Number of mass emails that received a Dropped event.
Mass Email (Link Clicks) Number of mass emails that received a Link Clicks event.
Mass Email (Marked As Spam) Number of mass emails that received a Marked As Spam event.
Mass Email (Opened) Number of mass emails that received an Opened event.
Mass Email (Response) Number of mass emails that received a Response event.
Mass Email (Sent) Number of mass emails that received a Sent event.
Mass Email (Unsubscribed) Number of mass emails that received an Unsubscribed event.
SMTP sent emails The number of emails sent via SMTP in the given period.
User-based Statistics KPIs – Tickets
Name Description
Closed Tickets The number of closed tickets.
Tickets The number of created tickets.
Tickets Not Resolved on First Contact The number of tickets not resolved on first contact.
Tickets Not Resolved on First Contact (Total Time) The total time spent on tickets not resolved on first contact.
Tickets Resolved on First Contact The number of tickets resolved on first contact.
Tickets Resolved on First Contact (Total Time) The total time spent on tickets resolved on first contact.

User-based Statistics KPIs – Time Tracking

Name Description
Time Tracking: Count of Call Panel Events – Active The number of occurrences when agents navigated to the call panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Call Panel Events – Inactive The number of occurrences when agents navigated to the call panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Chat Panel Events – Active The number of occurrences when agents navigated to the chat panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Chat Panel Events – Inactive The number of occurrences when agents navigated to the chat panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Custom Call Panel Events – Active The number of occurrences when agents navigated to the custom call panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Custom Call Panel Events – Inactive The number of occurrences when agents navigated to the custom call panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Customer Panel Events – Active The number of occurrences when agents navigated to the customer panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Customer Panel Events – Inactive The number of occurrences when agents navigated to the customer panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Email Panel Events – Active The number of occurrences when agents navigated to the email panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Email Panel Events – Inactive The number of occurrences when agents navigated to the email panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Idle Panel Events – Active The number of occurrences when agents navigated to the idle panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Idle Panel Events – Inactive The number of occurrences when agents navigated to the idle panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Count of Ticket Panel Events – Active The number of occurrences when agents navigated to the ticket panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Count of Ticket Panel Events – Inactive The number of occurrences when agents navigated to the ticket panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Call Panel – Active Total time spent when agents navigated to the call panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Call Panel – Inactive Total time spent when agents navigated to the call panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Chat Panel – Active Total time spent when agents navigated to the chat panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Chat Panel – Inactive Total time spent when agents navigated to the chat panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Custom Call Panel – Active Total time spent when agents navigated to the custom call panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Custom Call Panel – Inactive Total time spent when agents navigated to the custom call panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Customer Panel – Active Total time spent when agents navigated to the customer panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Customer Panel – Inactive Total time spent when agents navigated to the customer panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Email Panel – Active Total time spent when agents navigated to the email panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Email Panel – Inactive Total time spent when agents navigated to the email panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Idle Panel – Active Total time spent when agents navigated to the idle panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Idle Panel – Inactive Total time spent when agents navigated to the idle panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Time Spent on Ticket Panel – Active Total time spent when agents navigated to the ticket panel in VCC Live 360, while it was the active browser tab.
Time Tracking: Time Spent on Ticket Panel – Inactive Total time spent when agents navigated to the ticket panel in VCC Live 360, while it was not the active browser tab.
Time Tracking: Call The number of occurrences when agents navigated to the call panel in VCC Live 360.
Time Tracking: Chat The number of occurrences when agents navigated to the chat panel in VCC Live 360.
Time Tracking: Custom Call The number of occurrences when agents navigated to the custom call panel in VCC Live 360.
Time Tracking: Customer The number of occurrences when agents navigated to the customer panel in VCC Live 360.
Time Tracking: Email The number of occurrences when agents navigated to the email panel in VCC Live 360.
Time Tracking: Idle The number of occurrences when agents navigated to the idle panel in VCC Live 360.
Time Tracking: Ticket The number of occurrences when agents navigated to the ticket panel in VCC Live 360.
Total Time Tracking: Time Spent on Call Panel Total time spent when agents navigated to the call panel in VCC Live 360.
Total Time Tracking: Time Spent on Chat Panel Total time spent when agents navigated to the chat panel in VCC Live 360.
Total Time Tracking: Time Spent on Custom Call Panel Total time spent when agents navigated to the custom call panel in VCC Live 360.
Total Time Tracking: Time Spent on Customer Panel Total time spent when agents navigated to the customer panel in VCC Live 360.
Total Time Tracking: Time Spent on Email Panel Total time spent when agents navigated to the email panel in VCC Live 360.
Total Time Tracking: Time Spent on Idle Panel Total time spent when agents navigated to the idle panel in VCC Live 360.
Total Time Tracking: Time Spent on Ticket Panel Total time spent when agents navigated to the ticket panel in VCC Live 360.
User-based Statistics KPIs – User States
Name Description
Afterwork (Duration) Total time spent in Afterwork status. (I.e., after ending the call and before the agent defines a disposition.)
Available (Duration) Total time spent in Available status (I.e., after logging in to a project and before starting to work on a record)
Avg. Available The average length of Available status. It is based on ‘total time spent in Available status’ / the number of occurrences of ‘Available status’.
Avg. Prework The average length of Prework status. It is based on ‘total time spent in Prework status’ / the number of occurrences of ‘Prework status’.
Avg. Ringing Time The average length of Ringing status. It is based on ‘total time spent in Ringing status’ / the number of occurrences of ‘Ringing status’.
Avg. Call Time The average length of Call status. It is based on ‘total time spent in call status’ / the number of occurrences of ‘Call status’.
Avg. Afterwork Time The average length of Afterwork status. It is based on ‘total time spent in Afterwork status’ / the number of occurrences of ‘Afterwork status’.
Avg. Handle Time The average length of handling calls. Includes Prework, Ringing status, Talk time, After call work. If no agent was connected, the value is zero.
Break Total number of Break status occurrences by all agents.
Break (Duration) Total time spent in Break status. It is an important efficiency measure, which should be verified per agent as per the following formula: Break (duration) / Total login time (duration). It is recommended to keep the resulting value below 0,18.
Call (Duration) Total time spent in Call status. (I.e., the agent and the customer are connected and the conversation is in progress.)
Chat (Duration) Total time spent in Chat status.
Custom Call Total number of Custom call status occurrences. (I.e, a call the agent and the customer agreed on previously, and the conversation is in progress.)
Custom Call (Duration) Total time spent in Custom call status. (I.e., a call the agent and the customer agreed on previously, and the conversation is in progress.)
Custom Hold Total number of Custom hold status occurrences. (I.e., the call is not terminated, yet a conversation is not possible until the custom call is removed from Hold to Call status.)
Custom Hold (Duration) Total time spent in Custom hold status. (I.e., the call is not terminated, yet a conversation is not possible until the custom call is removed from Hold to Call status.)
Custom Ringing Total number of occurrences in Custom Ringing status. (I.e., after initiating a custom call and before the customer answers that call.) Available in Manual mode only.
Custom Ringing (Time) Total time spent in Custom ringing status. (I.e., after initiating a custom call and before the customer answers that call.) Available in Manual mode only.
Custom Ringing In Total number of Custom Ringing status occurrences where a transfer of Custom call is received.
Custom Ringing In (Duration) Total time spent in Custom Ringing In status.
Custom Ringing Out Total number of Custom Ringing status occurrences where a transfer of Custom call is initiated.
Custom Ringing Out (Duration) Total time spent in Custom Ringing Out status.
Email (Duration) Total time the agent spent in Email status. (I.e., reading and replying to emails.)
Handling Time The time the agent spent working on the record. Includes Prework, Ringing, Talk time, After call work. If no agent was connected, the value is zero.
Hold (Duration) Total time spent while on Hold. (I.e., the call is not terminated, yet a conversation is not possible until the call is removed from Hold to Call status. This can happen multiple times during one conversation.)
Outbound Attended Transfer (Duration) Total time spent in Outbound Attended Transfer Status.
Inbound Attended Transfer (Duration) Total time spent in Inbound Attended Transfer Status.
Prework (Duration) Total time spent in Prework status (I.e., after opening a record and before initiating the call). Available in Manual mode only.
Ringing Total time spent in Ringing status. (I.e., after initiating a call and before the customer answers the call.) Available only in Manual mode.
Ringing In (Duration) Total time spent in Ringing In status.
Ringing Out (Duration) Total time spent in Ringing Out status.
Ticket (Duration) Total time the agent spent in Ticket status. (I.e., reading and replying to tickets.)
Total Login Time Time spent between login and logout during a given period.
Total Login Time Excluding Breaks Time spent between login and logout during a given period, not including time spent on breaks.
Transfer To Agent Status Total time spent in Transfer to Agent status (I.e., the call is being transferred to another agent + the transferred call is in progress).
Unavailable (Duration) Total time spent in Unavailable status. (I.e., after logging in and before selecting a project.)
Waiting for Callback (Duration) Total time spent in Waiting for Call status. (I.e., idle time until the agent is connected to a call.)

User-based Statistics KPIs – VCC Pay

Name Description
VCC Pay EUR transaction count The number of VCC Pay transactions done in EUR currency.
VCC Pay EUR transaction value The total value of the VCC Pay transaction done in EUR currency.
VCC Pay HUF transaction count The number of VCC Pay transactions done in HUF currency.
VCC Pay HUF transaction value The total value of the VCC Pay transaction done in HUF currency.
VCC Pay USD transaction count The number of VCC Pay transactions done in USD currency.
VCC Pay USD transaction value The total value of the VCC Pay transaction done in USD currency.

Statistics fields

You can mark fields created by you as Statistics fields (read more about it here). When you mark fields as Statistics fields, these fields are available to include in Custom KPIs. In User-based Statistics, you will find a section called Statistics fields, where all your statistic fields will appear and you can utilize them in Custom KPIs.
Each statistic field appears twice:

  • Value: When using this KPI, it will display the aggregate of the values entered into the statistics field
  • Count: When using this KPI, it will display the count of records, where the statistics field has a value

If a field with the same name and label appears in multiple projects and is marked as a Statistics field, then the result will appear under a single KPI.

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