SaaS Marketing Strategist

Budapest, Hungary (Hybrid)

Full time

VCC Live is a fast-growing tech company providing cloud-based contact center solutions and telecommunication services. With a constantly growing client base, we’re proud to serve hundreds of companies from a wide range of industries.

VCC Live is seeking a talented and experienced SaaS Marketing Strategist to develop and execute comprehensive marketing strategies that drive lead generation, brand awareness and customer acquisition. The ideal candidate will have a proven track record in SaaS marketing, a deep understanding of marketing automation, and a data-driven approach to decision-making.

WHAT WILL YOU DO

  • Strategic Development: Collaborate with the Director of Customer Acquisition to develop and implement strategic marketing plans that align with business objectives and drive growth.
  • Market Analysis: Conduct thorough market research and competitive analysis to identify opportunities and optimise marketing efforts. Utilise A/B testing to refine strategies based on prospect preferences.
  • Marketing Automation: Implement and manage advanced marketing automation tools to streamline processes, enhance efficiency, and improve scalability.
  • Lead Generation: Design and execute multi-channel lead generation campaigns, including SEO, SEM, content marketing, social media, and paid advertising, to drive qualified leads.
  • Brand Building: Enhance brand positioning and develop high-impact content strategies, including whitepapers, case studies, webinars, and videos.
  • Collaboration: Work closely with the Marketing Content Specialist and cooperate with resellers’ marketing departments to enhance mutual reach and market presence.
  • Performance Monitoring: Establish and monitor KPIs such as website traffic, lead quality, conversion rates, CAC, ROMI.
  • Continuous Improvement: Regularly analyse performance data and make data-driven adjustments to marketing strategies to ensure continuous improvement and optimization.

WHO YOU ARE

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Minimum of 5 years of experience in SaaS marketing.
  • Proven track record of developing and executing successful marketing strategies and campaigns in the SaaS industry.
  • Strong expertise in marketing automation tools and data-driven marketing.
  • Excellent analytical skills and the ability to translate data into actionable insights.
  • Exceptional communication and collaboration skills.
  • Highly organised with the ability to manage multiple projects and meet deadlines.

WHAT WE OFFER

  • A healthy work-life balance with flexible hybrid work options. The role is almost entirely a home office position; coming to the office is required once a month only.
  • Additional gift holidays and extended paterntiy leave fully paid by the company.
  • Attractive salary package and career opportunities.
  • The opportunity to work at a financially stable, growing company with a strong international presence.
  • A multicultural work environment in the Budapest One office that was awarded “The Most Loveable Workplaces” prize.
  • A company with regular team buildings, birthday celebrations, sweets and fruit days!
  • We commit to investing in your personal growth in the long run. Mentorship and training opportunities from the start. We create your career path together to help you reach your maximum potential.
  • Internal training sessions, school programs and language courses.
  • A collaborative and supportive work environment.

JOB APPLICATION

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